Room Mate
A unique experience that reinvents the art of travel
A WOW 360 digital project
Room Mate Hotels, an iconic chain known for its innovative and disruptive approach to the hospitality sector, has entrusted eMascaró with designing its digital universe. A project where design, brand personality, and usability come together to excite and convert.
Digitalization with soul
Inspired by the concept “A room to...”, we created dynamic and emotional storytelling that connects with the brand's values: closeness, style, and authenticity. The digital experience highlights destinations, rooms, and common spaces, reinforcing the unique personality of each hotel.
Flexible and scalable architecture
The platform brings together Room Mate Hotels and Room Mate Collection, maintaining their identities but unifying the user experience. With mobile-first design, lifestyle photography, landings by target audience, and visual and intuitive navigation.
CMS Vento®, by eMascaró
The site is developed with CMS Vento®, by eMascaró, ensuring flexible, autonomous, and scalable management. It allows for the integration of booking engines, loyalty systems, and agile expansion for future hotels and verticals. A vibrant project, aligned with the brand's free spirit.
A fresh, urban, and memorable digital experience for a European boutique hostel group
An architecture designed to inspire, inform and connect
A new way of travelling, designed for everyone.
A WOW digital project for the rebirth of an icon