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Finance

Meridia

A brand and corporate web strategy for a company whose mission is to generate a positive impact by transforming cities through innovation.

Applications

Branding

Consultancy

UX/UI Design

WOW Effect

Storytelling

Meridia

eMascaró has created a 360º digital project for Meridia through the redefinition of its brand strategy, creation of a new corporate image and a modernized and adapted to the 21st century web.

Design and Art Direction

After redefining the values of this alternative investment manager according to who they are, what they want to communicate and how they transmit it, a total redesign of their branding has been made with the creation of a new logo and a modern and innovative brand image that is reflected in a completely updated website. eMascaró has also coordinated the photo session of the members of the Meridia team.

Development

On the website, developed with our own Vento® CMS, we have integrated an "Investors Area", a private area for investors that has also been redesigned based on the look & feel of the website. The site also integrates news published on LinkedIn by the company as well as its job offers.

Strategy thought in English

eMascaró has approached this project with an international mindset. The project has not been carried out in English but has been conceived in English from the start, both when defining the initial storytelling and SEO strategy as well as in the creation and writing of the website's content.

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