Barcelona Wax museum
Digital transformation comes to one of the world's most unique and iconic wax museums.
Coinciding with the renovation and new opening of the Wax Museum in 2020, eMascaró has created from scratch a new personalized digital project adapted to the needs of this new 21st century museum.
User experience and storytelling, key aspects of the digital project
The website design includes visuals and graphics as well as high-quality photographs, betting on innovation, creativity and user experience, with a storytelling of all that can be experienced during the visit. In the “Hall of Fame”, users can upload their own Instagram photos related to their visit to the museum.
Custom graphics and visuals for a WOW effect
The result is a custom-designed and developed project with an animation that shows the museum by day and by night and the integration of an interactive map that allows you to walk through the different floors, but keeping the surprise of some of the best-kept secrets of this unique museum. There have been integrated an online booking and ticket purchase system, an updated activities agenda, a customer opinion manager and the option to extend the visit to the museum store or to the "El bosc de les fades" bar, a portal also designed and developed by eMascaró.