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Aqua Hotel
A new digital experience to elevate AQUA HOTEL brand universe
A WOW digital project for a brand in evolution
AQUA HOTEL redefines its digital presence with a new platform designed and developed by eMascaró. An experience that connects its hotels, destinations and travel styles within a clear, visual and aspirational environment, designed to inspire from the very first moment and guide users towards booking.
A hotel with a diverse and evolving proposition
AQUA HOTEL presents a proposition that brings together destinations, stay typologies and traveller profiles under a unified vision of hospitality. From holiday experiences to urban stays, including options tailored to families, adults-only, wellness or sports, the brand shapes a versatile offering capable of adapting to different travel moments. This diversity translates into a strong and flexible proposition, where each experience contributes to reinforcing AQUA HOTEL’s positioning and its ability to connect with different audiences through a coherent and recognisable identity.
A digital experience designed to explore and choose with clarity
The platform is designed to highlight AQUA HOTEL’s offering, enabling clear navigation across its hotels, destinations and stay typologies. Through an intuitive structure, a well-defined content hierarchy and a consistent visual language, the experience naturally supports users throughout their decision-making process. The result is a seamless navigation that simplifies the booking journey, enhances usability and strengthens the project’s ability to inspire and convert.
A digital architecture designed to organise and enhance the offering
The site structure has been designed to respond to the breadth of AQUA HOTEL’s offering, integrating destinations, hotels and stay typologies under a clear and coherent logic. Information is organised to facilitate exploration both by location and travel motivation, naturally connecting experiences and services. This architecture not only improves navigation, but also enables a more strategic, segmented and conversion-oriented presentation of the brand’s offering.
Technology and management for an evolving platform: VENTO®
The platform is powered by VENTO® DXP, eMascaró’s CMS, enabling agile management of AQUA HOTEL’s content, hotels and communication layers within a flexible and centralised environment. The system simplifies content updates, promotion management and the continuous evolution of the platform. VENTO® provides scalability and autonomy, adapting to the brand’s needs and supporting its digital growth with a solid, future-ready technological foundation.
More work to discover