The main objective behind this project has been to unify the company's corporate identity with its online identity; all of that offering new, modern and creative tools. This enables the company to provide its clients with better services. Besides, there was also the objective to improve the company's customer acquisition in a segmented manner, providing support to the brand's franchises while attracting new acquisitions for the real estate network. We decided we would create the best online project for a real estate company, one which would promote the visibility of La Casa's offer.
- Strategic consultancy
- Conceptualisation and global architecture of the project
- Creativity and design
- Implementing the franchise manager
- Implementing the content manager
- Implementing the property search engine
- Implementing the affinity test
- Implementing the mortgage simulator
- Content management and loading
- Conversion funnels
- Integrating 2.0 elements
- Defining KPIs
The agency's new website is fresh, current and above all, highly visual. This project has been conceived to meet the client's needs in an effective and transparent manner. The website is usable, interactive and dynamic. It comes with a fast intuitive search engine facilitating the user's experience when searching for a property.
La Casa Agency now has a website which has positioned the company as one of the main exclusive real estate sales and rentals agencies in the entire country. All range of products are creatively and visually displayed and within reach of all client profiles. This way, the company has renewed its online presence through a series of strategies and functionalities which have turned its new website into a tool for positioning the brand and generating value.